This manual is intended to foster clarity, consistency and accuracy in College publications, electronic communications and marketing materials. It offers answers to common questions and solutions that pertain to St. Scholastica. It is not a “finished” document, but it is a set of guidelines that continually will be adapted to new situations. We welcome your questions and suggestions for changes or additions.
The printed and electronic materials of The College of St. Scholastica reflect its public image and quality. Marketing and College Communications proofreaders check publications for accuracy, spelling, grammar, punctuation and consistency using the Associated Press Stylebook and Libel Manual and Webster’s New World Collegiate Dictionary as references. In cases of conflict, St. Scholastica’s Style Guide supersedes the AP Stylebook and AP supersedes Webster's.
Following are examples of spelling and style rules used by our department, which we invite faculty, administration and staff members to use when writing and editing materials for the general public.
The College adheres to Associated Press style guidelines. This differs from the American Psychological Association (APA) style used in academic contexts. The major differences:
Commonly used acronyms:
St. Scholastica is nationally recognized for quality and value. It has been named the top Minnesota college for economic mobility, and U.S. News & World Report includes it on its Best National Universities and Top Performers on Social Mobility lists. The College is ranked on Money magazine's "Best Colleges for your Money" list, Princeton Review's 2020 list of Best Midwestern Colleges, and Forbes' Top Colleges list. The Center for First-Generation Student Success has named St. Scholastica one of the top 80 colleges in the country for commitment to first-generation students. Learn more at css.edu.
The appropriate logo and step-by-step directions can be found online.
Emeritus is singular; emeriti is plural. Larry Goodwin, president emeritus. Larry Goodwin and Bruce Stender, presidents emeriti. Capitalize if used before the name: President Emeritus Bruce Stender.
The College of St. Scholastica is an equal opportunity employer committed to creating an educational and work environment that is rich in diversity, inclusive and supportive of all students, faculty and staff. Individuals from diverse racial, ethnic, and cultural backgrounds and persons with disabilities are strongly encouraged to apply. While there is no religious requirement, we are interested in individuals who value and support the rich Catholic Benedictine heritage of The College of St. Scholastica.
The College of St. Scholastica is an equal opportunity employer committed to creating an educational and work environment that is rich in diversity, inclusive and supportive of all students, faculty and staff.
When you want to include a link in printed material, ask the Marketing Department to create a “friendly” link. These are concise versions of longer links that can be easily remembered in print, such as css.edu/news and css.edu/give.
If writing for the web, best practices call for not using the expression “click here.” See entry below in Web style best practices.
See Brand Standards page.
The Web Style Guide provides specific direction and guidance for content and formatting. Content on css.edu follows AP Style formatting, unless noted otherwise in this guide. Some of these items provide a helpful redundancy to the main Editorial Guide, while some of them differentiate from editorial guidelines.
Updated November 2019